Introducing Projectline Leadership: Ashley Marquez

Many of you have learned about the folks who work for Projectline on client assignments by reading our “Consultant of the Month” blog series. But that hasn’t been the complete picture of Projectline by far. To give you more insight into us as a company, I’m absolutely thrilled to continue profiling members of our leadership team. Please meet the incomparable, Ashley Marquez.

Q: Where did you grow up? How has your upbringing influenced your character, workstyle, etc.?

I was born and raised in San Diego, and spent seventeen years in The Worlds Finest City before slowly traversing my way up the west coast, eventually landing in Seattle where I reside now.
Growing up in San Diego, the eldest of four children, daughter to two wonderful parents, and part of a VERY large extended family, from birth I have had instilled in me the value of family first and foremost. Spending my formative years surrounded by siblings, aunts, uncles, grandparents, and numerous cousins, I am so lucky to have grown up in a tightknit and loving community. As I reflect on it now, I can confidently say I wouldn’t trade my upbringing for the world because it has fostered in me three key values:

  • Nurturing – This is a character trait that is deeply embedded in my nature and personality. I love to care for other people both professionally and personally, and I believe this is in large part a result of my upbringing. And to me, showing care can come in a variety of forms. Most often for me, a deep desire to care and nurture manifests itself in cooking for friends and family, spontaneous gifting, forging meaningful relationships, providing mentorship, and striving to be an attentive, thoughtful manager.
  • Collaboration and Teamwork – Growing up in a big family, the value of teamwork was fostered in me from a very young age. In the Marquez house, everything was (and still is when we are all home together) a team effort, from the mundane household chores like laundry and dishes, coordinating school drop-off schedules, to preparing for large family parties. In adulthood, that has evolved to directly influence my work style. I am very inclined to collaborative work and don’t like making decisions in a silo. I think when multiple individuals put their minds together, better work is produced, and stronger working relationships are the result.
  • Community – The desire to build a strong support system and sense of community is a trait of mine that comes directly from my upbringing. My large extended family served as a community as well as support system full of babysitters, peers, mentors, counselors, and advocates at every stage of my life. Reflecting on my career, community and belong has been a common thread woven through all my roles. Starting my career path in real estate marketing, I loved focusing on helping developers craft the brand and sense of home in residential communities. Moving into retail and loyalty marketing, I found myself in yet another role centered around community, this time around building a retail community customers want to be a part of. And now, in my role at Projectline I not only get to be part of an amazing community of talented and passionate individuals, but get to help build that very sense of community and belonging both internally among employees, as well as within our growing network of partnerships with organizations that share our values.

Q: Why do you love people, and how did your career path lead you to a leadership position at Projectline Services?

I love learning the unexpected about people, the character traits, hobbies, and experiences that you wouldn’t know unless you took the time to get to know an individual. I love hearing different stories and family histories. People are complex beings and I think everyone has a unique and valuable point of view, experience, and expertise.
What brought me to Projectline was the mission based, values driven spirit of the company that underlines all the work we do. And our deep sense of community paired with a dedication to match the right people with the right roles while always striving to improve the workplace for all people is what motivates me in my role on the leadership team every day.

Q: What has been your greatest professional accomplishment before Projectline?

Prior to coming to Projectline, my greatest accomplishment was rolling out nationwide employee engagement initiatives and promotions while a part of the loyalty marketing team for a large retailer. I thrive when I am in a highly collaborative environment, am driving forward community and brand building strategies, and am faced with complex challenges; this project encompassed all the above.

Q: What do you want to accomplish here at Projectline?

My main priority at Projectline is to be a strong marketing manager and role model on the leadership team. From here, my focus is on bringing visibility to the high caliber work that we produce to expand the impact we can make on our employees, our clients, and our community. All of this is underscored by a deep passion for diversity, equity, inclusion, and a strong desire to make the workplace better for ALL people that drives every single decision in my role.

Q: What advice do you have for those who want to thrive in a contingent or remote environment? 

  1. Don’t be afraid to reach out. Find ways to engage and communicate with your colleagues to build meaningful relationships. Build in time to engage with your teammates beyond work. At least for me, these are things that make me feel involved and builds a sense of belonging while I am not able to have face time with my team
  1. Be self-driven and confident. Set your own standards for balance and set guardrails for yourevery dayroutine. Make sure to take breaks, and stay mindful about how you’re coping with the balance of work and personal life. Share your work and ensure you are getting visibility for your accomplishments and always ask for feedback.

Q: What passions do you have beyond work that might not be obvious?

I love to cook and entertain friends and family. I love plants and gardening. I strive to stay active through running, yoga, and rock climbing. And lastly, I’m what I would call a lifelong art hobbyist. I love to paint watercolors, practice copperplate calligraphy, and have a never ending craft supply for sewing, paper projects, flower arranging, the list goes on…

Q: Favorites: 

  • Quote: “Talent is equally distributed, opportunity is not.”
  • Book: The Crying of Lot 49 by Thomas Pynchon, The Divine Comedy by Dante
  • Area of study in school: English Literature
  • Drink: Extra Dirty Gin Martini EXTRA OLIVES

Q: What is the best way for people to follow your work and ideas? (LinkedIn, Twitter, IG, Tumblr, SnapChat, personal blog, etc.)